Litigation & Appeals

Navigating Your First (or Next) Jury Trial

Credits Available
Credit Status Total
Alaska CLE Reciprocity 6 Total
Alabama CLE Approved 6 Total
Arkansas CLE Approved 6 Total
Arizona CLE Approved 6 Total
California CLE Approved 6 Total
Colorado CLE Approved 7 Total
Connecticut CLE Approved 6 Total
Delaware CLE Approved 6 Total
Florida CLE Approved 7 Total
Georgia CLE Approved 6 Total
Hawaii CLE Approved 6 Total
Iowa CLE Approved 6 Total
Idaho CLE Approved 6 Total
Illinois CLE Approved 6 Total
Indiana CLE Approved 6 Total
Kansas CLE Approved 7 Total
Kentucky CLE Approved 6 Total
Louisiana CLE Approved 6 Total
Maine CLE Approved 6 Total
Minnesota CLE Approved 6 Total
Missouri CLE Approved 6 Total
Northern Mariana Islands CLE Approved 6 Total
Mississippi CLE Approved 6 Total
Montana CLE Approved 6 Total
North Carolina CLE Approved 6 Total
North Dakota CLE Approved 6 Total
Nebraska CLE Approved 6 Total
New Hampshire CLE Approved 6 Total
New Jersey CLE Approved 7.2 Total
New Mexico CLE Approved 6 Total
Nevada CLE Approved 6 Total
New York CLE Approved 7 Total
Ohio CLE Approved 6 Total
Oklahoma CLE Approved 7 Total
Oregon CLE Approved 6 Total
Pennsylvania CLE Approved 6 Total
Rhode Island CLE Upon Request 6 Total
South Carolina CLE Approved 6 Total
Tennessee CLE Approved 6 Total
Texas CLE Approved 6 Total
Utah CLE Approved 6 Total
Virginia CLE Approved 6 Total
Vermont CLE Approved 6 Total
Washington CLE Approved 6 Total
Wisconsin CLE Approved 7 Total
West Virginia CLE Approved 7.2 Total
Wyoming CLE Approved 6 Total
OnDemand
5 hours 54 minutes
Lambert Guinn
Richard Kerger
Louis Cohan
With Lambert Guinn from Flannery | Georgalis, LLC + 2 others
Recorded November 17, 2025
Product ID 101178

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Overview

Considering the Minds Behind the Verdict

Winning a jury trial takes more than knowing the law - it takes knowing your audience. In this course, you'll gain essential insight into how jurors process information, interpret attorney behavior, and how to deliver your case in a way that actually sticks. Uncover actionable strategies for voir dire, crafting compelling opening and closing arguments, and presenting evidence with jurors in mind. Walk into your next jury trial with clarity, confidence, and strategy to win - register today!

  • Discover what jurors pick up on in a courtroom setting and tips for staying on their good side.
  • Elevate your trial prep approach to be strategically designed for jury persuasion.
  • Enhance your strategic thinking around how small decisions (like tone or pacing) shape juror perception.
  • Uncover ways to elicit information that could support a strike for cause during jury selection.
  • Explore what to do if unexpected information arises in a jury trial.
  • Gain tactics for refining complex legal issues into digestible, relatable takeaways for everyday people.
  • Discuss what makes a direct or cross-examination resonate with a jury.

Abbreviated Agenda

  1. Understanding the Juror Mindset
  2. Voir Dire and Jury Selection
  3. Preparing for a Jury Trial
  4. Crafting Opening Statements and Closing Arguments With Jurors in Mind
  5. Jury Investigation 101
  6. Evidence and Objections Through Juror Eyes
  7. Direct and Cross-Examination From a Juror's Perspective

Related Topics

Product ID 101178

Credit Details

Credits Available
Credit Status Total
Alaska CLE Reciprocity 6 Total
Alabama CLE Approved 6 Total
Arkansas CLE Approved 6 Total
Arizona CLE Approved 6 Total
California CLE Approved 6 Total
Colorado CLE Approved 7 Total
Connecticut CLE Approved 6 Total
Delaware CLE Approved 6 Total
Florida CLE Approved 7 Total
Georgia CLE Approved 6 Total
Hawaii CLE Approved 6 Total
Iowa CLE Approved 6 Total
Idaho CLE Approved 6 Total
Illinois CLE Approved 6 Total
Indiana CLE Approved 6 Total
Kansas CLE Approved 7 Total
Kentucky CLE Approved 6 Total
Louisiana CLE Approved 6 Total
Maine CLE Approved 6 Total
Minnesota CLE Approved 6 Total
Missouri CLE Approved 6 Total
Northern Mariana Islands CLE Approved 6 Total
Mississippi CLE Approved 6 Total
Montana CLE Approved 6 Total
North Carolina CLE Approved 6 Total
North Dakota CLE Approved 6 Total
Nebraska CLE Approved 6 Total
New Hampshire CLE Approved 6 Total
New Jersey CLE Approved 7.2 Total
New Mexico CLE Approved 6 Total
Nevada CLE Approved 6 Total
New York CLE Approved 7 Total
Ohio CLE Approved 6 Total
Oklahoma CLE Approved 7 Total
Oregon CLE Approved 6 Total
Pennsylvania CLE Approved 6 Total
Rhode Island CLE Upon Request 6 Total
South Carolina CLE Approved 6 Total
Tennessee CLE Approved 6 Total
Texas CLE Approved 6 Total
Utah CLE Approved 6 Total
Virginia CLE Approved 6 Total
Vermont CLE Approved 6 Total
Washington CLE Approved 6 Total
Wisconsin CLE Approved 7 Total
West Virginia CLE Approved 7.2 Total
Wyoming CLE Approved 6 Total
Select Jurisdiction
CLE

Agenda

All times are shown in

  1. Understanding the Juror Mindset

    1. Juror Expectations and Misconceptions About the Legal System
    2. Cognitive Biases and Decision-Making Patters in Jurors
    3. The Power of First Impressions: Early Judgment Formation
    4. What Jurors Notice: Things to Be Mindful of Throughout Trial
    5. Key Differences to Consider When Presenting to Jurors vs. Judges
    6. Avoiding Common Biases and Misconceptions About Jurors

  2. Voir Dire and Jury Selection

    1. Jury Selection Rules and Procedures
    2. Crafting Effective Voir Dire Questions
    3. Practicing Voir Dire: Tone, Pacing, and Follow-Up Questions
    4. Building Rapport With Jurors
    5. Strategies for Uncovering Biases and Reasons for Dismissal
    6. Observing Jurors and Your Opposing Counsel's Tactics
    7. Peremptory Challenges and Challenges for Cause

  3. Preparing for a Jury Trial

    1. Developing a Narrative and Establishing Themes That Win Over Jurors
    2. Preparing Trial Notebooks and Exhibits
    3. Dos and Don'ts of Jury Instructions
    4. Preparing Witnesses to Testify in Front of a Jury
    5. Common Jury Trial Preparation Mistakes

  4. Crafting Opening Statements and Closing Arguments With Jurors in Mind

    1. Storytelling and Phrasing: What Works with Jurors
    2. Framing and Organizing the Case to Maximize Juror Impact
    3. Tone, Demeanor, and Body Language Best Practices
    4. Drafting Impactful Opening and Closing Arguments: Tips and Tricks
    5. Dos and Don'ts of Repetition and Duration
    6. When and How to Address Weaknesses in Your Case or Theirs

  5. Jury Investigation 101

    1. Developing an Ideal Juror Profile
    2. Tactics for Investigating Jurors and Red Flags to Look For
    3. Utilizing Social Media for Investigation: How Far is too Far?

  6. Evidence and Objections Through Juror Eyes

    1. Dos and Don'ts of Presenting Evidence to a Jury
    2. Utilizing Evidence to Reinforce Themes
    3. Addressing Bad Facts and Shielding Jurors From Inadmissible Information
    4. How Jurors React to Objections and Sidebars
    5. When and How to Object in Front of a Jury
    6. Handling Unexpected Developments With Juror Trust in Mind

  7. Direct and Cross-Examination From a Juror's Perspective

    1. Juror Perception of Witness Credibility
    2. Keys to a Successful Direct and Cross-Exam in Front of Jurors
    3. Structuring Direct Examination for Clarity and Narrative Flow
    4. Cross-Exam Tactics that Resonate With Jurors (and Those That Alienate)
    5. Reinforcing Points Made in Cross-Exam for Jurors
    6. Managing Expert Witnesses for a Lay Audience

Who Should Attend

This program is designed for attorneys. Paralegals may also benefit.

Speakers

Lambert Guinn
Lambert
Guinn
Flannery | Georgalis, LLC
Richard M Kerger
Richard M.
Kerger
The Kerger Law Firm LLC
Louis R Cohan
Louis R.
Cohan
Cohan Law Group, L.L.C.
Speaker bio
Lambert Guinn

Lambert Guinn

Flannery | Georgalis, LLC
Lambert Guinn

is a partner at Flannery | Georgalis, LLC. He is a former federal and state prosecutor with extensive criminal law and trial experience. Mr. Guinn served as an Assistant United States Attorney in the Western District of North Carolina, as an Assistant District Attorney in Wilson County, and has held two Judicial Law Clerk positions at the North Carolina Court of Appeals. Having conducted dozens of trials, many of them in federal court, he has extensive subject matter knowledge across a wide array of complex criminal matters and litigation, including large-scale narcotics trafficking conspiracies, environmental protection agency investigations, and violent crime investigations. Mr. Guinn earned his B.S. degree from East Carolina University and his J.D. degree from The University of South Carolina School of Law.

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Speaker bio
Richard M Kerger

Richard M. Kerger

The Kerger Law Firm LLC
Richard Kerger

is a partner at The Kerger Law Firm LLC located in Toledo, Ohio, where he specializes in trials and appeals. He is a member of the American College of Trial Lawyers, American Board of Trial Advocates, International Society of Barristers and the American, Ohio State (member, Board of Governors 1993-96; chairman, Federal Court and Practice Committee 1985-87) and Toledo bar associations. Mr. Kerger has been selected as senior counsel in The College of Master Advocates and Barristers. He has been selected for inclusion in Best Lawyers of America since 1994 in business litigation and in criminal defense since 2002. Mr. Kerger was an adjunct professor at the University of Toledo College of Law, where he taught "Litigation - Strategy & Tactics". He is the author of The Art of Being a Trial Lawyer published in 2005 and The Client's Guide to Litigation published in 2007, and a co-author of Commercial Litigation in Ohio published in 1995. Mr. Kerger has also been selected as one of Ohio's Super Lawyers by Cincinnati Magazine for 2004 through 2023. He lectures and writes on legal topics for a variety of organizations and publications. Mr. Kerger earned his B.A. degree in journalism from The Ohio State University and his J.D. degree, cum laude, from The Ohio State University College of Law.

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Speaker bio
Louis R Cohan

Louis R. Cohan

Cohan Law Group, L.L.C.
Louis Cohan

founded Cohan Law Group, L.L.C., and has been a trial lawyer for more than 30 years. He has been recognized for his trial experience by admission into the American Board of Trial Advocates. Mr. Cohan has litigated more than $900 million in claims for his clients and recently secured a Verdict in excess of $66 million in a fraud case. He has done work in breach of contract, fraud, injunctive relief, punitive damages, employment, trade secrets, real estate, construction and construction defects, and civil rights litigation. Mr. Cohan's practice is concentrated on business litigation and employment litigation, as well as civil litigation. He earned his B.S. degree from the University of Georgia and his J.D. degree from Emory School of Law. Mr. Cohan has served as chair of the Litigation Section, the largest section of the Atlanta Bar Association. He has also chaired the Small Firm Section of the Atlanta Bar Association. Mr. Cohan has served on the Board of Directors for the Atlanta Bar Association; and has chaired the Atlanta Bar Foundation, the charitable arm of the Atlanta Bar Association. He has received awards and recognition for his community and legal work. These awards include Super Lawyer, Legal Elite, Martindale-Hubbell's preeminent AV rating, American Board of Trial Advocates, America's Top 100 Attorneys, and the Celebrating Service Award. For many years, Mr. Cohan has chaired the Legal Run Around 5k road race, raising money for the children of injured and fallen Atlanta Police Department officers.

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