Last Updated: 5/12/2025
NBI Privacy Policy
NBI, Inc., ("NBI", "we" or "us") is a non-profit 501(c)(3) organization which provides practical, skill-based continuing legal education ("CLE") and other continuing education seminars and online courses. NBI operates websites, including, but not limited to www.nbi-sems.com and www.ipe-sems.com (each a "Site" and collectively with all our websites, the "Sites").
NBI respects the privacy of your Personal Information. We have developed this Privacy Policy ("Policy") to describe the categories of Personal Information we collect, the purposes for collection and with whom we share Personal Information.
Updates: We may update this Policy from time to time (see Section 12) so please check this Policy periodically for updates.
Alternative Format. If you need to access this Policy in an alternative format, please contact us by any of the methods listed in Section 13.
Cookies. WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES, INCLUDING THIRD-PARTY TRACKING TECHNOLOGIES (“ADTECH”) ON OUR WEBSITE AND SERVICES. WE USE ADTECH TO COLLECT AND PERFORM DATA ANALYTICS REGARDING VISITS TO OUR WEBSITE AND SERVICES, TO RECORD HOW YOU INTERACT WITH OUR WEBSITE AND SERVICES, AND TO SERVE YOU WITH TARGETED ADVERTISING. PLEASE SEE SECTION 6 IN THIS PRIVACY POLICY AND OUR NBI COOKIE POLICY FOR ADDITIONAL INFORMATION.
1. What is Personal Information?
"Personal Information," for purposes of this Policy, means information which alone or in combination can be used to identify or locate a natural person.
Personal Information excludes: (i) information which is lawfully publicly available; or (ii) de-identified or aggregated data which can no longer be used to identify you.
2. Categories of Personal Information We Collect
We collect the following categories of Personal Information:
Category |
Examples |
Identifiers |
Name |
Customer Records |
All credit and debit card data are provided directly to our PCI-compliant third-party payment processor, Shopify Payments. We do not directly access, handle, or store your credit or debit card data, or tax-exempt number. |
Commercial Information |
History of your orders for products and services Attendance history at events, seminars, or online courses and presentations |
Internet Data |
IP Address |
Geolocation Data |
Imprecise geolocation |
Employment Information |
Previous employment |
Education Information |
Schools attended |
3. Sources of Personal Information We Collect
We collect information, including your Personal Information, from the following sources:
A. Information You Provide to Us Directly
We collect Personal Information directly from you when you create an account powered by Shopify, register for a course, purchase products or services, request a quote, communicate with us, or otherwise provide your information to us.
B. Information We Collect Automatically
When you use a Site, we may automatically collect certain information, including:
- Usage Details - Details of your access to and use of the Site, including traffic data, logs, and other communication data and the resources that you access and use on or through the Site. We may also collect the webpage from which you came immediately before reaching the Site and the webpage to which you went immediately after leaving the Site.
- Device Information - Information from your devices as described under Internet Data above.
C. Information We Receive from Third Party Sources
We may also receive Personal Information about you from other sources, such as from third party marketing agencies, social media platforms, and publicly available sources.
When you visit our Sites, we may obtain information about your online activities over time and across third-party websites or other online services by using cookies. See our Cookie Policy for more information on cookies and other tracking technologies, and Section 7 for information on mechanisms that enable consumers to exercise choice about targeted advertising.
4. How We Use Your Personal Information
We may use your Personal Information for the following purposes:
Purpose of Collection and Use |
Examples |
To Communicate with You |
To respond to your communications and answer your questions To notify you when we update this Policy To notify you of changes to any products or services we offer To notify you of CLE opportunities To update your contact information |
Customer Service |
To respond to your requests for a price quote To provide you with support To respond to your inquiries To monitor and improve our responses |
Account Creation and Maintenance |
To create, maintain, customize, and secure your account To provide support for your account |
Ordering |
To process and fulfill your orders To provide price quotes To facilitate new product orders To process your payments To prevent transactional fraud To deliver orders or process returns |
Reporting to Accreditation Agencies |
To verify individual attendance of our live or we-produced events, with your permission, and upon request from authorized accreditation agencies |
Operations |
To operate our Sites To run our organization To process job applications For administrative purposes |
Analytics |
To store information about your preferences, allowing us to customize the Sites according to your individual interests To help us market, sell, and provide information about our products and services to you To improve our services, course offerings and online advertising |
To Improve our Products and Services |
For testing, research, course development, analysis, support, and product development To develop, support and improve the Sites and our course offerings, products, and services To recognize you when you visit the Sites |
Marketing and Advertising |
To deliver content and product and service offerings relevant to your interests To engage in targeted advertising To notify you of offers via phone, email, mail, or SMS and MMS text message To understand your needs and preferences |
Site Management |
To ensure the Sites are of interest to you (including, customization of advertising and content) To help us better understand your use of the Sites To help maintain the safety, security, and integrity of the Sites, as well as our data, products, services, databases, other technology assets, and business |
Compliance and Legal Purposes |
To carry out our legal obligations To enforce our legal rights or the rights of others To comply with law enforcement requests and legal process To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection |
5. When We Share Personal Information
We may share Personal Information with certain third parties for the reasons set forth below:
Entity or person with whom we share your Personal Information |
Purpose |
Service Providers |
To provide content, product and services to us To provide IT services and secure our IT network To engage in marketing and advertising To communicate with you To provide support for the operations of our business |
Payment Processors |
When you make a purchase online, we use a PCI-compliant payment processor, Shopify Payments ("Payment Processor") to help us facilitate payment. We have contracted with the Payment Processor to ensure they protect and limit the use of your Personal Information. We do not receive your credit card, debit card or other financial information when you make a purchase online- that information is provided directly to our Payment Processor. However, we do receive your contact information and purchase information. We will keep a record of your purchases. If you make a purchase using Shop Payor Recharge, those companies may use Personal information as described in their privacy policies. |
Marketing Partners and AdTech Companies |
To help us serve targeted advertising to you To assist in analyzing our marketing and advertising efforts To market, sell, and provide information about our courses, products and services to you |
Other Users of the Sites |
To respond to a third party’s claim that content on our Sites violate the DMCA or Terms of Use |
Parties to Transactions |
To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us about our customers or employees is among the assets transferred |
Professional Advisors |
To seek advice regarding operation of our business To enforce our legal rights |
Government Authorities |
To respond to law enforcement requests To comply with any court order, law, or legal process, including to respond to any government or regulatory request If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of NBI, our customers, employees, or others |
6. COOKIES, PIXELS, SESSION REPLAY AND OTHER TRACKING TECHNOLOGIES (ADTECH)
WE USE COOKIES, PIXELS, SESSION REPLAY AND OTHER TRACKING TECHNOLOGIES, INCLUDING THIRD-PARTY TRACKING TECHNOLOGIES, (“ADTECH”) ON OUR PLATFORM. WE USE ADTECH TO COLLECT AND PERFORM DATA ANALYTICS, TO RECORD HOW YOU INTERACT WITH THE PLATFORM, INCLUDING WHERE YOU DIRECT YOUR MOUSE, THE INFORMATION YOU TYPE, AND OTHER USER RELATED ACTIVITIES AND TO SERVE YOU WITH TARGETED ADVERTISING. BY VISITING AND USING OUR PLATFORM, YOU ARE CONSENTING TO OUR USE OF ADTECH AND UNDERSTAND AND AGREE THAT WE MAY SHARE PERSONAL INFORMATION ABOUT YOU WHICH WE COLLECT FROM THE USE OF ADTECH WITH OUR THIRD-PARTY ADVERTISING, SESSION REPLAY AND ANALYTICS PARTNERS. FOR MORE INFORMATION ABOUT HOW WE USE ADTECH, PLEASE SEE OUR Cookie Policy.
7. Privacy Choices
We strive to provide you with and inform you of choices regarding your information, including your Personal Information. This Section 7 describes mechanisms for you to control certain uses and disclosures of your Personal Information.
- Tracking Technologies - Please see our Cookie Policy to learn more about how we use Cookies and how you can customize your preferences.
- Location Information - You can choose whether or not to allow the Sites to collect and use real-time information about your device's location through the device's privacy settings. If you block the use of location information, some parts of the Sites may be inaccessible or not function properly.
- Promotion by NBI - If you do not want us to use your email address to promote our products or services, you can opt-out by logging into your NBI Account and adjusting your user preferences in your account profile by checking or unchecking the relevant boxes or by sending us an email stating your request to customerservice@nbi-sems.com.
- Opt-Out of Marketing Emails - If you sign up to receive electronic communications, you consent to our sending such electronic communications to you using the email address you provide. If you no longer want to receive electronic marketing communications from us, please use the “unsubscribe” button found on the emails you received or contact us using a method in Section 13 below, and request to be unsubscribed. Within ten (10) days of receipt of your unsubscribe request, we will remove you from our distribution list unless you request to be added again in the future.
- Opt-Out of Marketing Calls– We may contact you over the phone from time to time. You may opt out of receiving calls from us by contacting us at customerservice@nbi-sems.com.
- Opt-Out of Text Notifications - You may elect to receive SMS and MMS text messages from us. When you sign up to receive SMS and MMS text messages, we will send you promotional offers and other information. To the extent, you voluntarily opt to have SMS and MMS notifications sent directly to your mobile phone, we receive and store the information you provide, including your telephone number or when you read a SMS or MMS text message. You may opt out of receiving SMS and MMS text messages at any time by replying “STOP.”
- Update Your Account Information - You can review and change your Personal Information by logging into your NBI account profile page.
- You may also send us an email at customerservice@nbi-sems.com to update any Personal Information that you have provided to us.
- If you have created an account, you may close your account by sending a request to customerservice@nbi-sems.com. Upon request, we will work with you in terminating your account and to remove select information we have collected about you. However, please note that we may disassociate posted content and information from you in lieu of removing the same. Further, not all information can be deleted such as information which has been aggregated or is archived. We may also retain select information to prevent, investigate or identify any wrongdoing in connection with the Sites or to satisfy other legal obligations.
8. Children's Privacy
The Sites are not directed to nor intended for use by anyone under eighteen (18) years of age ("Prohibited Users"). We do not knowingly collect Personal Information from Prohibited Users. No Prohibited Users may use the Sites. If you are a Prohibited User, do not use or provide any Personal Information to, on, or through the Sites.
If we learn we have collected or received Personal Information from a Prohibited User, we will delete that information. If you believe we might have any information from or about a Prohibited User, please contact us by any of the methods listed in Section 13.
9. Notices for Individuals Located Outside the United States
We do not market to customers outside the United States and the Sites are not directed to persons outside the United States. Any information collected through the Sites as described in this Policy will be stored in the United States or any other country in which NBI or its service providers maintain facilities. If you are located outside of the United States, please note that we may transfer information, including Personal Information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction.
10. Shine the Light Notice for California Residents
California's "Shine the Light" law (Cal. Civil Code § 1798.83) permits customers who are California residents to request information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. We do not currently disclose Personal Information of California residents to third parties for their own direct marketing purposes. For questions, please contact us as described in Section 13 below.
11. Data Security
We have implemented reasonable technical, physical, and administrative safeguards designed to secure your Personal Information from accidental loss and from unauthorized access or acquisition. However, there is an inherent risk in the transmission of information via the internet, and we cannot and do not guarantee that these measures will prevent every unauthorized attempt to access, use, or disclose your information because despite our efforts. If a breach of your Personal Information occurs, we will notify you as required under applicable law.
12. Changes to this Policy
We may update this Policy from time to time. All changes will be effective immediately upon posting. Material changes will be conspicuously posted on the Sites, at the top of this Policy, or otherwise communicated to you. We recommend that you periodically visit the Sites to check for any changes.
13. How to Contact Us
To ask questions or comment about this Policy and our privacy practices, you may contact us at:
Phone: 1-800-930-6182
Email: customerservice@nbi-sems.com
Postal Address:
NBI, Inc
Attn: Customer Service
1218 McCann Drive
Altoona, WI 54720
If you need to access this Policy in an alternative format, please contact us by one of the methods described above.