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Overview
Say Goodbye to Non-Inclusive Legal Marketing Language and Materials
What if you could tailor your marketing strategy to target underserved communities and boost client advocacy? That's where this course comes into play! Join our esteemed faculty as they arm you with client-focused strategies for bolstering your legal services and fostering inclusivity through your marketing. From best practices for ensuring accessibility in web design to techniques for auditing your marketing materials for non-inclusive language, build your knowledge - register today!
- Discuss the impact of using inclusive marketing in legal practice.
- Examine the dos and don'ts of identifying and addressing bias in marketing materials.
- Uncover practical guidance for reaching out to underrepresented populations.
Abbreviated Agenda
- Inclusive Marketing: What It Is, Its Impact, and Case Studies
- Universal Design in Action: Essentials for Accessible Marketing
- Using Inclusive Language in Marketing Communications
- Spotting and Addressing Biases in Marketing Materials
- Fostering Trust: Addressing Legal Gaps Through Authentic Outreach
- Measuring What Matters: Enhancing Marketing Impact With KPIs and More
Credit Details
Credits Available
| Credit | Status | Total | Until |
|---|---|---|---|
| Alabama CLE |
|
1 Total | 12-31-2025 |
| Arkansas CLE |
|
1 Total | 06-30-2026 |
| Arizona CLE |
|
1 Total | 06-30-2027 |
| Connecticut CLE |
|
1 Total | 06-30-2027 |
| Georgia CLE |
|
1 Total | 12-31-2025 |
| Kansas CLE |
|
1 Total | 06-29-2026 |
| Kentucky CLE |
|
1 Total | 06-30-2026 |
| Missouri CLE |
|
1.2 Total | 06-30-2027 |
| Northern Mariana Islands CLE |
|
1 Total | 06-30-2027 |
| North Dakota CLE |
|
1 Total | 06-30-2028 |
| Nebraska CLE |
|
1 Total | 06-30-2027 |
| New Jersey CLE |
|
1.2 Total | 04-17-2026 |
| Ohio CLE |
|
1 Total | 12-31-2025 |
| Oregon CLE |
|
1 Total | 06-30-2028 |
| South Carolina CLE |
|
1 Total | 12-31-2025 |
| West Virginia CLE |
|
1.2 Total | 06-30-2027 |
Select Jurisdiction
CLE
Agenda
-
Innovation in Inclusion: Small Firm Marketing Tips for Enhanced Client Advocacy
- Inclusive Marketing: What It Is, Its Impact, and Case Studies
- Universal Design in Action: Essentials for Accessible Marketing
- Using Inclusive Language in Marketing Communications
- Spotting and Addressing Biases in Marketing Materials
- Fostering Trust: Addressing Legal Gaps Through Authentic Outreach
- Measuring What Matters: Enhancing Marketing Impact With KPIs and More
Who Should Attend
This program is designed for attorneys. Paralegals may also benefit.
Speakers
Speaker bio
Bryce J. Denny
is the owner of Law Office of Bryce Denny, L.L.C., where he primarily practices labor and employment law. He is admitted to practice in both Texas and Louisiana. Mr. Denny was re-appointed in 2017 to a three-year term on the Louisiana State Bar Labor Law Advisory Commission. He is a member of the State Bar of Texas and the Louisiana State Bar Association. Mr. Denny earned his B.A. degree from Austin College in Sherman, Texas and his J.D. degree from Baylor University.
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