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Overview
Power Up Your Practice With AI-Driven Legal Marketing Strategies
Enhanced lead generation, improved client experience, and cost savings - these are just a handful of the advantages of using AI in legal marketing. So, what are you waiting for? In this law practice management program, our accomplished faculty discuss how to advance your legal marketing with artificial intelligence. Find out how to use ChatGPT and other AI tools for content creation, take a pulse on emerging AI legal marketing trends, and much more. Get the knowledge you need to implement an effective legal marketing strategy with AI - register today!
- Identify best practices for using Chatbots for legal websites.
- Discover the benefits of using AI-driven analytics for legal professionals.
- Review the dos and don'ts of using AI for automation in legal marketing.
*Any mention of specific products in this program is intended as part of a general overview and does not constitute NBI's endorsement or recommendation of any specific product or provider. This program is not sponsored by any technology or electronics provider.
Abbreviated Agenda
- Primer on ChatGPT and Other Generative Artificial Intelligence (AI) Tools
- Open Source AI vs. Legal AI
- AI Applications in Legal Marketing
- Essentials of AI-Powered Content Creation
- Using AI-Powered Chatbots and Virtual Assistants for Lead Generation and Client Interaction
- AI-Powered Data Analytics and Reporting - Explained
- Automating Routine Marketing Tasks: Key Steps to Take
- Understanding the Potential Challenges - and Dangers - of Using AI for Legal Marketing
- What's on the Horizon? Legal Marketing Trends With AI
Credit Details
Credits Available
| Credit | Status | Total | Until |
|---|---|---|---|
| Alaska CLE |
|
1.5 Total | 10-23-2026 |
| Arkansas CLE |
|
1.5 Total | 06-30-2026 |
| Arizona CLE |
|
1.5 Total | 10-23-2026 |
| California CLE |
|
1.5 Total | 10-23-2026 |
| Connecticut CLE |
|
1.5 Total | 10-23-2026 |
| Kentucky CLE |
|
1.5 Total | |
| Minnesota CLE |
|
1.5 Total | 10-23-2026 |
| Missouri CLE |
|
1.8 Total | 10-23-2026 |
| Northern Mariana Islands CLE |
|
1.5 Total | 10-23-2026 |
| North Dakota CLE |
|
1.5 Total | |
| New Mexico CLE |
|
1.5 Total | 10-23-2026 |
| Nevada CLE |
|
1.5 Total | 10-23-2027 |
| Oregon CLE |
|
1.5 Total | |
| Pennsylvania CLE |
|
1.5 Total | 10-23-2026 |
| Tennessee CLE |
|
1.5 Total | 10-22-2026 |
| Vermont CLE |
|
1.5 Total | 10-23-2026 |
| West Virginia CLE |
|
1.8 Total | 10-23-2026 |
Select Jurisdiction
CLE
Agenda
-
AI in Legal Marketing
- Primer on ChatGPT and Other Generative Artificial Intelligence (AI) Tools
- Open Source AI vs. Legal AI
- AI Applications in Legal Marketing
- Essentials of AI-Powered Content Creation
- Using AI-Powered Chatbots and Virtual Assistants for Lead Generation and Client Interaction
- AI-Powered Data Analytics and Reporting - Explained
- Automating Routine Marketing Tasks: Key Steps to Take
- Understanding the Potential Challenges - and Dangers - of Using AI for Legal Marketing
- What's on the Horizon? Legal Marketing Trends With AI
Who Should Attend
This program is designed for attorneys. Paralegals may also benefit.
Speakers
Speaker bio
Rachel V. Rose
, JD, MBA, successfully advises and represents clients on healthcare, cybersecurity, securities, qui tam compliance, transactional litigation, and government enforcement matters. She is an affiliated member with the Baylor College of Medicine's Center for Medical Ethics and Health Policy, where she teaches bioethics. Ms. Rose is often quoted as an expert. In addition to being extensively published and a sought-after presenter and quoted expert, she holds an M.B.A. degree, with minors in healthcare and entrepreneurship, from Vanderbilt University; and a law degree from Stetson University College of Law, where she graduated with various honors, including the National Scribes Award. Ms. Rose also attained a certificate in negotiation and leadership from Harvard University. She is licensed in Texas, and is a fellow of the Federal Bar Association. Currently, Ms. Rose serves as a director on the FBA's National Board. She is a member of and the immediate past chair of the Federal Bar Association's Government Relations Committee, member of the Advisory Board of the Federal Bar Association's Qui Tam Section, co-editor of the American Health Lawyers Association's Enterprise Risk Management Handbook for Healthcare Entities (2nd Edition), and a co-author of the ABA's books The ABCs of ACOs and What Are International HIPAA Considerations? Ms. Rose is extensively published and presents on a variety of matters related to her practice. She has been named consecutively to the Texas Bar College, National Women Trial Lawyers Association's Top 25, Houstonia Magazine's Top Lawyers (healthcare law), National Trial Lawyers Association's Top 100 and The Nation's Top One Percent. Ms. Rose was awarded 1st Healthcare Compliance's 2019 and 2022 Top Presenter Award. In 2023, she was selected for Super Lawyers (healthcare). Ms. Rose may be reached through her website www.rvrose.com.
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